Download this proven worksheet to determine who your ideal client is, where they are, and what they will buy.
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Use your customer avatar to drive your paid traffic, content marketing, and copywriting (the Client Avatar is the Portable Toolbox of marketing).
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Determine why your customer will buy (and why they won’t) by getting crystal clear on their characteristics and what they seek.
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Bring your ideal client to life so you can customize your marketing to address their goals, challenges and objections to the sale.